For Wargaming’s major milestones at gamescom 2025 – celebrating 15 years of World of Tanks on PC, 10 years of World of Warships, major update of World of Tanks Blitz – Playsense created the PLAY BIG campaign. From naming and positioning to visuals and video content, all was designed to capture the spirit of their games and connect with  the global fanbase. Our goal was clear: boost brand awareness, drive engagement and support business growth – all while delivering gamers a memorable experience during gamescom.